Developed by veterinary nutritionists
Meets highest quality standards
Manufactured in a FDA Registered Facility
The Omega 3, 6, and 9 most kibble loses in processing — added back in one daily scoop. See it in your dog's coat in 2–4 weeks.
Claim My Jumpstart BagFree trial bag — just $8.95 shipping. Cancel anytime in your account.
The kibble gap
The bag in your pantry says "complete and balanced." But high-heat processing destroys the fragile nutrients dogs evolved to eat — especially the Omega 3, 6, and 9 fatty acids that make a coat soft, full, and shiny.
When the omegas are missing, the coat is where you see it first. Itching. Dullness. Dryness. Most owners blame breed, age, or the season. The real cause is what's been quietly missing from the bowl every day.
Closing the gap
VitaSmart closes that exact gap. The whole-food Omega 3, 6 & 9 oils high-heat processing destroys — the ones that build a soft, full, shiny coat from the inside out — are precisely what VitaSmart adds back. One scoop, on the food your dog already eats.
It isn't a supplement on the side. It's the layer that was always supposed to be in the bowl — riding alongside the food your dog has eaten all along.
Whole-food nutrition. Human-grade ingredients. Made in an FDA-registered USA facility.
From flaxseed and whole-food sources — the fatty acids that build a shiny coat from the inside out.
Skin-cell antioxidants and bioavailable zinc — for the skin barrier and natural oil production.
Gut health is skin health. Live cultures support nutrient absorption and the immune function that lives in the gut.
Berries, kale, spinach, broccoli — the antioxidants that protect skin cells from oxidative stress.
Of all the visible changes Ruff Greens delivers — energy, digestion, joint comfort — the coat is usually first. Because the coat is the body's most visible signal that the right nutrients are reaching the right places.
What to expect
Most customers notice coat changes within 2–4 weeks of daily use. Digestion changes can show in days. Energy and joint comfort follow. The 90-day mark is where the deepest changes are visible.
Real dogs. Real change.
Winny's coat was becoming spotty and we started her on Ruff Greens to see if it would make it better. The results speak for themselves. Awesome product.
Remy has great energy,less scratching&paw licking&grass eating.great product.
Riley used to have some issues with scratching and itching and didn't care too much for eating on any schedule. She is a 70 lb muscular Plotthound mix and now can't wait for her breakfast and dinner! No scratching either as a bonus!
I heard about Ruff Greens by listening to Glenn Beck. I was hopeful it would help my little Gilbert with allergies. He's still a little itchy, but not as much. He used to eat grass a lot and that concerned me about how his tummy felt...
Why owners switch
Meet the formulator
Dr. Black is a Naturopathic Doctor who spent decades studying how processed pet food fails the dogs it feeds. VitaSmart is the formula he built to fix it — whole-food nutrition designed to ride alongside whatever's already in your dog's bowl.
"The bag says complete and balanced because someone added back a vitamin spray. That's not nutrition. Nutrition is the live cultures, the omega oils, the antioxidants — the whole-food layer that doesn't survive a 400-degree extruder. That's what VitaSmart adds back."
See what a real food topper does for your dog's coat — risk-free for 14 days.
Just pay $8.95 shipping. After 14 days, your Loyalty Club subscription begins at $59.95 + $8.95 shipping every 4 weeks unless cancelled. Cancel anytime by signing into your account or calling 214.783.3364.
The trial bag itself is free — no product cost. You pay $8.95 for shipping. That's the only charge at signup. Then 14 days after you receive the trial bag, your Loyalty Club subscription begins and your card is charged $59.95 + $8.95 shipping for a 28-day supply. You can cancel anytime in those 14 days, no questions asked.
That's exactly why the Jumpstart Trial exists — to remove that risk. Most dogs eat VitaSmart the first time it goes in their bowl; some take a few days to get used to it. If yours doesn't, cancel the subscription before day 14 and you're done. The trial bag itself isn't refundable — but it had no cost to begin with, so there's nothing to refund.
Most customers notice coat changes within 2–4 weeks of consistent daily use. Some changes — like a fuller, softer coat — show earlier; deeper changes continue at 60 and 90 days. The omegas, vitamins, and antioxidants need a few weeks to build up before the coat reflects them.
Most omega supplements are just fish oil capsules or liquids — one nutrient, often fishy-tasting, often refused by dogs. VitaSmart includes the full Omega 3, 6, and 9 spectrum from whole-food sources, plus 20+ vitamins, 15+ probiotic strains, and 20+ digestive enzymes. One scoop replaces what would otherwise be 4 separate supplements.
If your pet has a medical condition, consult your Veterinarian before use. Use only as directed. Dr. Dennis Black is a Naturopathic Doctor and not licensed to practice human or veterinary medicine in any state. *28-Day Supply for a dog up to 40 pounds. Above or below these weights, you may have to modify the amount you feed your dog.
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