Developed by veterinary nutritionists
Meets highest quality standards
Manufactured in a FDA Registered Facility
You take vitamins, minerals, and omega oils to stay healthy. Your dog needs the same — from real fruits, vegetables, and whole plant sources. VitaSmart is the easy, sprinkle-on topper that puts that live nutrition back in the bowl your dog already eats. Start with a free Jumpstart Trial.
Claim My Jumpstart BagFree trial bag — just $8.95 shipping. Cancel anytime in your account.
Dead food on a shelf
You can't live on a vitamin spray and shelf-stable powder. You take real vitamins, minerals, and omega oils from real food — because that's what a body actually absorbs. Your dog's body works the same way.
The bag in your dog's bowl wasn't built for nutrition first. It was built to survive heat, time, and the trip to the warehouse. To make that work, the live nutrition — the whole-food vitamins, minerals, omega oils, antioxidants, enzymes, and probiotic cultures — gets cooked out at 400°F. A synthetic vitamin spray gets sprayed back on after, so the label can say "complete and balanced." But a spray on dead food isn't real nutrition.
Your dog eats that same dead bowl every single day. For a year. For five. For ten. The shortfall doesn't announce itself — it builds, quietly, in the background. And dogs don't get those years back.
The fix is real food
VitaSmart is the live nutrition kibble can't carry. The whole-food vitamins, minerals, and Omega 3, 6 & 9 oils — pulled from real fruits, vegetables, and plant sources — that high-heat processing destroys. One scoop, sprinkled on the food your dog already eats. That's it.
It isn't a pill. It isn't a replacement. It's a whole-food topper — the easiest way to give the bowl in your kitchen what it was always supposed to carry.
From real food
Real fruits, vegetables, and plant-based whole foods. Human-grade. Made in an FDA-registered USA facility.
Whole-food fatty acids from flaxseed and plant sources — the fragile oils high-heat processing destroys first, and the base layer behind coat, skin, and a healthy inflammatory response.
Berries, kale, spinach, broccoli — the antioxidant load that helps the body manage everyday oxidative stress. From real plants, not synthetic isolates.
Live cultures that support a balanced gut microbiome — and the immune function that lives there. Roughly 70% of the immune system sits in the gut.
The enzymes that unlock nutrients from the food already in the bowl — so more of every meal actually reaches your dog.
There's no single moment a dog's nutrition tips over. It's the accumulation — every bowl either adding to the foundation or quietly leaving more of it out. VitaSmart makes the daily bowl count for more, meal after meal, for the rest of your dog's life.
What to expect
Many owners notice the early signs — appetite, coat, energy — within 2–4 weeks of daily use. The changes that show up in years rather than weeks are why most owners stay. The 90-day mark is where they tend to see how far their dog has come.
Guinness loves her ruff greens and has so much energy and overall personality with her Ruff Greens. Proof in the results and I highly recommend you trying this wonderful product!
My Sweet Pea is 14 years old and Ruff Greens makes a huge improvement in her every day. I honestly don't know if she would still be with us with out it. 1 scoop in the morning and 1at dinner with bone broth is how she likes it. : )...
Our Princess Bella loves your products! She absolutely cannot wait and always looks forward to her hard chew treats! We appreciate that she is reaping the benefits of her Ruff Greens mixed with her food every evening. Thank you!
Why owners switch
Meet the formulator
Dr. Black is a Naturopathic Doctor who spent decades studying how processed pet food fails the dogs it feeds. VitaSmart is the formula he built to fix it — whole-food nutrition designed to ride alongside whatever's already in your dog's bowl.
"You can't live on a vitamin spray. Neither can your dog. The nutrition a body actually absorbs — the live vitamins, the omegas, the antioxidants — has to come from real food. That's exactly what VitaSmart is built to put back."
Try VitaSmart on your dog's food — risk-free for 14 days. The sooner you start, the more bowls it counts for.
Just pay $8.95 shipping. After 14 days, your Loyalty Club subscription begins at $59.95 + $8.95 shipping every 4 weeks unless cancelled. Cancel anytime by signing into your account or calling 214.783.3364.
The trial bag itself is free — no product cost. You pay $8.95 for shipping. That's the only charge at signup. Then 14 days after you receive the trial bag, your Loyalty Club subscription begins and your card is charged $59.95 + $8.95 shipping for a 28-day supply. You can cancel anytime in those 14 days, no questions asked.
Most dogs do — VitaSmart is a whole-food topper, not a pill, and it goes right on the food they already eat. Some dogs take a few days to get used to it. If yours won't touch it, cancel the subscription before day 14 and you're done.
Dogs have eaten alongside humans for tens of thousands of years — long before kibble existed — and their bodies absorb the same whole-food vitamins, minerals, and antioxidants ours do. VitaSmart sources its nutrition from real plants (berries, kale, spinach, broccoli, flaxseed) for the same reason a human multivitamin can't replace a meal: real food is what a body actually uses.
"Complete and balanced" means the food meets a chart of nutritional minimums — it doesn't mean nothing was lost in processing. High heat destroys the fragile live nutrients dogs evolved to eat: whole-food omegas, antioxidants, enzymes, and probiotics. VitaSmart adds that layer back on top of the food you already trust.
If your pet has a medical condition, consult your Veterinarian before use. Use only as directed. Dr. Dennis Black is a Naturopathic Doctor and not licensed to practice human or veterinary medicine in any state. *28-Day Supply for a dog up to 40 pounds. Above or below these weights, you may have to modify the amount you feed your dog.
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